IP and licensing teams, distribute marks to licensees without losing control.
Licensees, sponsors, and co-branding partners all need your assets under specific terms. Brandy delivers them per partner, with the rules attached.
brand.brandyhq.com
Brandy / Logos
Logos
SVGPNGAll
ColorsHEX · RGB · CMYK · Pantone
Ink#111110
Amber#E8622C
Amber ink#B8451A
Canvas#F5F4EF
Stone#6F6E68
Typography2 families
Aa
DM Sans
Headlines & text · 400–500
Aa
Instrument Serif
Accents · Italic
Brand Coach · Your reverse logo is missing a PNG export. Generate it
The problem
Licensing teams send the same brand pack to dozens of partners, then have no way to update it or know who downloaded what. When a license expires, the old files are still out there.
How Brandy helps
Brandy gives each licensee a password-protected collection with the assets their agreement covers. Brand analytics show who is pulling files, and revoking access is a setting, not a chase.
Why ip & licensing teams choose Brandy
Three things that change on day one.
- [ 01 ]One collection per licenseeBuild a private collection for each partner with only the assets their deal includes.
- [ 02 ]Visibility into downloadsAnalytics show which partners access which assets and when, useful at renewal time.
- [ 03 ]Collect licensing feesStripe Connect lets you charge for access to premium brand packs directly from the space.
Features that matter here
The parts of Brandy you will lean on.
- Private CollectionsKeep specific collections private inside an otherwise public brand space.
- Password ProtectionPut a password on a brand space so you can share one link with a group without managing accounts.
- Brand AnalyticsSee which assets get viewed and downloaded, by whom and how often.
- Stripe ConnectResell Brandy as your own SaaS: connect Stripe, set your prices and bill your clients directly.
- MetadataAttach descriptions, usage notes and custom fields to every asset.
- Advanced PermissionsDefine roles and set who can view, edit, download or approve at the brand space and collection level.
FAQ
Questions ip & licensing teams ask.
Still curious? Ask us anything, or just start a free brand space and poke around.
What is Brandy?
Brandy is a brand asset management platform. You put your logos, colors, fonts, templates and guidelines into a brand space, and share the whole thing with one link. It is built by designers for the marketers, agencies and teams who have to use the brand every day.
What is brand asset management software?
Brand asset management (BAM) software is a central home for everything that makes up a brand, with rules about how to use it. Unlike generic storage, it understands what a logo, a Pantone value or a font family is, converts formats on demand, and presents the brand as guidelines rather than a folder tree.
How is Brandy different from Google Drive or Dropbox?
Drive and Dropbox store files. Brandy presents a brand. It knows which file is the primary logo, offers it in the format the person needs, shows colors with HEX, RGB, CMYK and Pantone values, and lets you write the guidelines next to the assets. One link replaces a dozen shared folders.
How does Brandy compare to Frontify, Brandfolder, Bynder or Canto?
Those are enterprise platforms sold through sales teams, usually from $500 to $2,500 a month. Brandy covers the core of what most teams and agencies need, starts free, and a full agency setup with 25 client brands is $50 a month. See our comparison pages for a fair side-by-side.
Does Brandy work with Canva, Adobe Express and Figma?
Yes. Embed Figma files natively, connect Adobe Express, and share assets in the formats Canva expects. Brand Asset Connect and Import from URL bring assets in; smart exports send them out in the right size and format.
Put your whole brand behind one link.
Free forever for your first 20 assets. No card, no seat pricing, no sales call unless you want one.
20 free assets · Unlimited editors · Set up in minutes