Track, Measure, and Optimize Your Brand with Brand Analytics

Brandy’s Brand Analytics gives you a complete overview of how your brand space is structured and performing. Instantly track total collections, assets, downloads, storage used, and overall brand space activity all in one place.

The Benefits

Unlock the full benefits of this feature.

01

Track Asset Performance

Monitor which assets logos, fonts, colors, and visuals are most used and identify underutilized resources to optimize your library.

02

Measure User Engagement

Gain visibility into how teams, clients, and partners interact with your assets, ensuring adoption and consistent usage.

03

Streamline Sharing Insights

See how often assets are shared, accessed, and downloaded to identify opportunities for improved workflows and collaboration.

The Impact

Smarter Decisions Backed by Brand Analytics

With Brandy’s Brand Analytics, you can make informed decisions to optimize brand assets, improve adoption, and ensure consistency across every touchpoint.

Common Use Cases

Create and Manage

Brands

Track internal usage of brand assets like logos, fonts, and color palettes to ensure consistent implementation across all projects and teams.

Managing Clients

Agencies

Measure client engagement with delivered brand assets, ensuring adoption and demonstrating the value of your work.

For Teams

Marketing Teams

Analyze asset performance across campaigns and platforms to identify which visuals, templates, and files drive the most impact.

Brand Governance

Enterprises

Monitor brand asset adoption and usage across departments, regions, and external vendors, ensuring brand consistency at scale.

Why Brandy?

Brandy’s Brand Analytics gives you the tools to measure and understand how your brand assets are performing. From tracking usage and engagement to identifying opportunities for optimization, Brand Analytics empowers brands, agencies, and enterprises to make smarter, data-driven decisions for better consistency and success.

Powerful Asset Analytics

Monitor how your brand assets are being used, shared, and accessed with clear, actionable insights.

User Engagement Metrics

Gain a deeper understanding of how teams, clients, and partners interact with your assets to improve adoption and workflows.

Optimize Asset Performance

Identify top-performing assets and underutilized resources to focus on what drives the most value for your brand.

Scalable for Global Teams

Track and measure brand data across departments, regions, and teams, ensuring consistency and alignment at scale.

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